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  • April 30, 2024

Beat Your Rental Rivals With These Property Tips

The vacation market is cut-throat sometimes, with a lot of competition. But there are a few ways to beat youtube rental rivals and blow them out of the water! From wowing the guests with beautiful pics and vids, to engaging on social media, here are some rental-boosting ideas.

Outsource Professional Services

Managing just one vacation property can mean a lot of extra work. And you may not even be in the same location! So, how do you change the bedding, vacuum it, and clean it up? Well, you don’t. What you can do is hire a trusted and reliable short term rental management service that can take care of your vacation property for you. This way, all you have to do is ensure they are paid and watch your guests come rolling. Provided you have done the initial work, of course!

Provide Tons of Images and Videos

Customers looking for somewhere to stay need help. But how do you do this? It’s simple, really. All you need to do is ensure there are tons of images showcasing your property. Take good pictures with a reliable DSLR camera, of everything! All the rooms, any special features such as a hot tub, and the surrounding area. Try not to use phone cameras! If you aren’t familiar with a DSLR, hire a photographer. And always include videos of the surrounding areas as well!

Beat Your Rental Rivals with SEO

SEO? What’s that? Most people don’t really know what SEO is unless they use it. SEO provides a way for a search engine to place a web page in search results. So why is this important for a vacation rental? Local SEO, that’s why! When someone searches for a vacation home in a specific area, local SEO will help your property show up in the search results. You will also get ahead of the rivals because 58% of businesses don’t bother to take advantage of local SEO!

Engage on Social Media

Of course, social media is a great way to get your property noticed. With billions of users worldwide, platforms like Facebook and X are a great way to boost your rental chances. First of all, they are free to use. So that’s a win right there. Second, they are media-rich, and users rely on images and video for engagement. Finally, you can also engage with customers. Ask them to leave feedback, answer any questions they have, and poll questions for ideas for improvement.

Encourage Guests to Share Their Experience

Guestbooks are common in rental properties these days. These are an excellent way for guests to contribute to the overall experience and help other guests out. For example, guests can leave comments and notes for others about the best beauty spots. The best thing about a modern guestbook is that it doesn’t even need to be physical at the property. You can set up a blog for guests to upload images and videos, and leave comments. Or you can also use social media.

Summary

Outsourcing management can help beat your rental rivals as they can take care of the hard work. Local SEO will also help place your property quite literally on Google Maps. Having guests share their experiences will also encourage other guests to consider renting from you.

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