Starting and running your own business can be one of the most challenging things you’ll do in your life. To survive the startup process and the challenges thereafter, many of us will look to a business partner as a way to distribute the load of work and pressure.
Partners come into play either while the business concept is conceived, they’re an original part of it, or after when it seems another melon’s needed to get that concept off the ground.
Much like marriages, it seems about half of business partnerships fail nowadays. Both of which are based on developing a relationship on the same principles. When money becomes the primary principle in a marriage or business partnership, it’s usually destined for failure.
So what should you be looking for in a potential business partner, if you decide that you really need one? Look for the complete opposite of yourself; someone that is great in areas that you’re not, and vice versa.
But the most important thing you should look for is disagreement. Logical and intelligent disagreement throughout the startup process will result in a refined business that has questioned the norm and already taken its initiation beating.
William Wrigley Jr. felt the same way:
“When two people in business always agree, one of them is unnecessary�
If you have a business partner right now, and it seems like you’re talking into a mirror most of the time, because they agree with every word that comes out of your mouth, do you need them?
Or if you’re running a business by yourself, what does it seem like you don’t have the time to do or don’t know how to do? Those points will be a description of your ideal partner.