3 Reasons To Skip Getting Your MBA
Ryan is a twenty something attending graduate school in Texas. He fancies himself an entrepreneur and writes about relationship marketing, eCommerce, and other elements of business as it relates to Generation Y, on his blog, Ryan Stephens Marketing.
Most of the MBA students I know think they are absolutely brilliant. Because of the piece of paper they get when the graduate they will probably get to start out at about $100K a year. Evidently this notion, coupled with their narcissism, entitles them to think they are better than you and me. And that is okay with me because I am confident I can attain that status (provided I want to) in the amount of time they spent in the ‘real world’ and coming back to get their MBA.
The rest of this post outlines 3 reasons why you should skip obtaining your MBA.
Reason #1: It’s about PEOPLE — not rules, theorems, and formulas.
Being a great business person, or a great marketer is about connecting with people; it’s about building and solidifying relationships, and it is about making your brand a Lovemark. Managerial Cost Accounting doesn’t help you do that. I do not want to spend my life tucked away in a cubicle (or an office), but out on the streets interacting with and learning from consumers. What do they really want? How can I facilitate our relationship by providing them with the solution they are looking for?
What theorem teaches me how to do that? When you start seeing your business as a business of margins you are in danger of becoming a commodity. You can learn all the strategies in the world to get attention for your business, but what do you do when you get it? Is it sustainable? Learning about the people, your consumers and what they want enables you to thrive and consistently answer these questions. A piece of paper that dictates how well you ran regressions does not.
PPC Management
Hell Yeah Dude!
Reverse Funnel System for Beach Bums
