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Favicons: A new marketing trend?

September 24th, 2007 by Travis


Favicons

A little over a month or so ago, CSS Remix launched a new version of their css gallery. One addition to the new direction was a “Promote Yourself” section with a couple rows of favicons. We tried to purchase one of these spots, but missed out on the row before the price started increasing. This was the first time I’ve seen anything like this.

It seems to be a growing trend, mainly in the gallery sector of sites, but I can see this taking off on blogs (at the footer of every blog post) and many other websites.

I think CSS Remix was first in the game, but now you have CMS Showcase, Design Snack, and I’m sure many others, jumping on board.

Does anyone else see this compact Million Dollar Homepage approach taking off?

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6 Responses to “Favicons: A new marketing trend?”

  1. Holger Says:

    And don´t forget logopond.com. They offer a favicon for 10$/month

  2. Travis Says:

    Ahh, yes. Logopond. Can you see anyone outside of galleries deploying these?

  3. Deron Sizemore Says:

    Seems like a cool idea if you ask me. Right after the blog post would be a nice spot or anywhere in a sidebar maybe.

    You could potentially charge less for a spot but make more money because a favicon doesn’t take up much space, so although you’re maybe only charging 5 bucks a month or something, if you have 80 icons (4 rows of 20) that’d be 400 bucks a month. Not to bad. Of course, that supposing you had enough people interested in spending even 5 bucks a month for a small icon and it might be far stretched that you get 80 people wanting to, but you get my point.

  4. Satish Says:

    It could theoretically make more money in that sense, but I don’t think it would be as effective (or effective at all) as ads. I mean, what exposure and clicks through would I actually get through a 16×16 favicon in a row of 100 others?

    Neat idea, but not practical.

  5. Eric Says:

    One word. Merp.

  6. Sorin Says:

    Hello,
    Where i can find a plugin to show favicon ads?

    Thanks

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