I’m a sucker for inspirational/motivational speeches. Apart from feeling good at the end, they are a great way to shake you out from a slump of neutral emotions and plateaued energy. But even with those great benefits, how many speeches have caused you to only act in the now? How many of those speeches have guaranteed long term impact and innovation?

I’m glad you’re asking yourself that question because I think I might have something that will not only cause you to think about what you can do now but what you will be able to do (read: sustained impact). I’m a big fan of Seth Godin, notable marketer and blogger who talks about the effectiveness of how to reach individuals and keep their attention. In his TED talk, Seth discusses his latest book, Tribes, which looks at sustaining movements and making use of the new tools that are available to us to make them happen.

This is one of those times where a motivational talk has merit that lasts for a long, long time. Take a look and come back to it frequently.