You have a great idea, the drive and energy to make it happen, but your savings are
light. You need to find capital to get started, but you feel that the strength of your idea
and your persuasive marketing talents will surely make investors grab tviagra soft tabs ukheir checkbooks
and start signing. If only it were that simple, but, unfortunately, it is not.
Gone are the free-flowing nineties when investors would literally throw millions of
dollars at a good idea. Angel and venture funds are still licking their wounds from the
bursting of the Internet bubble a decade back, and what funds they do raise primarily
go to shoring up the previous “mistakes†in their portfolios. These investors tend to be
very risk averse in today’s environment, preferring rather to buy struggling companies,
repackage them, and then sell for a profit, corporate “flippingâ€, if you will. While they
may see hundreds of potential deals a year, they are very selective, choosing perhaps
two or three from the lot to support.
Within this context, a “budding†entrepreneur should avoid the temptation of seeking
money from highly structured angel or venture-type funds. The competition is too great,
and the demands for a “sure deal†will severely discount the value of your business
model. The more prudent path is to focus on less demanding funding sources, namely
friends, family, business partners, vendors, and locally sanctioned state development
funds.
