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The 3 Best Flashes I’ve Seen Since I Watched that “Late Night” Movie January 28, 2006

The new Swedish Heinz site is one of the three best flash sites I’ve seen in many years. A minimalistic beauty.

This site is for Leo Burnett here in Toronto and is recognized as one of the best ad agency sites of all time. It went live last year but still deserves plenty of attention.

And this last one is my absolute favourite website of all-time. They just updated it with new scenarios. I told everyone I know about this site and now I’m telling all of you. It’s for Ikea in Europe. Not sure which country. I will warn you that if you don’t have broadband it could take several minutes to load. But the wait’s worth every second. If I had an award named after me it would be given to this site, hands-down. This is truly what marketing is. This is how you tell a story.

Free Sales Outlets January 23, 2006

Most of you have already heard of one of these two sites I’m about to discuss. The first one is CraigsList (www.craigslist.com ). It started in San Francisco and grew to be a global phenomenon. You get to post classified ads in a variety of categories, upload photographs, and correspond via an anonymous E-mail address for FREE. It doesn’t cost a dime. Nada. Nothing. Zip.

Of course how is a small little guppy like that going to corner the entire market? Well, they had it pretty locked down for a while, until just recently. Guess who’s back, back again? GOOGLE.

That’s right, Google has now entered the market for free classified ads rivaling CraigsList. With a superior ad managing system, I think Google has a chance to come out on top. It’s going to take a bit of time and possibly some revision, but I’ve really enjoyed the interface and the ease of use. CraigsList has tried very hard to stay stupid-simple, but they may have overdone it. Check out the new Google Base product at http://base.google.com/

I still use both CraigsList and now recently Google Base for sales outlets. You can’t ever make your customers TOO aware of your product. Both of these sites work wonders for automotive sales leads.

Sign up and post a classified ad for your product/service (assuming you have one since you’re reading the YGG Blog). I’d love to get some feedback on it and see what you thought about it in comparison to CraigsList.